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Iowa Travel Research

• A summary of the "Economic Impact of Travel on Iowa Counties 2010" [PDF: 291k]
• The Economic Impact of Travel on Iowa Counties 2010 — full report [PDF: 1.44MB]
• The Economic Impact of Travel on Iowa Counties 2009 — full report [PDF: 249k]
• The Economic Impact of Travel on Iowa Counties 2008 — full report [PDF: 37k]
• The Economic Impact of Travel on Iowa Counties 2007 — full report [PDF: 22k]
• The Economic Impact of Travel on Iowa Counties 2006 — full report [PDF: 55k]
• The Economic Impact of Travel on Iowa Counties 2005 — full report [PDF: 153k]
• The Economic Impact of Travel on Iowa Counties 2004 — full report [PDF: 163k]
• The Economic Impact of Travel on Iowa Counties 2003 — full report [PDF: 18k]

Iowa Travel Dashboard [PDF: 361k]
A summary of 20 Iowa travel indicators for visitation, marketing, employment, transportation & gas taxes.
Travel Iowa Barometer [PDF: 38k] — full report

Iowa Trip Planning 2010 [PDF: 222k]
A summary of the traveliowa.com Web Survey that reveals the planning patterns of travelers that ordered the Iowa Travel Guide via the website.
Traveliowa.com Pre-trip Web Survey — full report [PDF: 239k]

Marketing Follow-up Survey
A follow-up survey to those that ordered the Iowa Travel Guide via the Web. Data includes: if they took a trip, how long, spending, state of origin and where they heard about traveliowa.com.

• 2011 Survey [PDF: 354k]
• 2010 Survey [PDF: 354k]

Iowa Welcome Center Survey Report
Welcome Center Survey — Reports the demographics and profile of Iowa's Welcome Center travelers. The report includes breakout by welcome center and includes visitation. The report also includes profiles on casino gaming, historical, visiting friends/family, outdoor recreation, scenic byways, museums, shopping, parks, wineries, and festivals/events.

Iowa Tourism Related Research

• Aviation: Economic Impact of Aviation 2009 [www.iawings.com]
• Golf: The Iowa Golf Economy 2006 [PDF: 600k]
• Natural Resources: Iowa Rivers & River Corridors Recreation 2009 [PDF: 1.9MB]
• Natural Resources: Iowa Water Trails 2010 [www.iowadnr.gov]
• Snowmobiling: Economic Importance of Snowmobiling in Iowa 2010 [www.econ.iastate.edu]
• Wine: Iowa Wine and Vineyards Economic Impact 2008 [PDF: 100k]